N Series Upholds No. 1 Ranking in Japan

The N Series maintained its top position in Japan as the nation's most registered cab-over truck of between two- and three-ton payloads in 2012. Known as the Elf in Japan, the series has held the top position for 12 straight years and all but one year since 1970.
The N Series debuted in the Japanese market back in 1959. Over the years, the model has become synonymous with light-duty trucks, thanks to continuous innovation and superior quality. Isuzu's unmatched diesel technology has enabled the series to repeatedly set new standards for environmental impact and fuel economy. Moreover, the N Series' functional, stylish design and safety engineering have largely defined the history of light-duty trucks in Japan.