This 40mm * 48mm mechanical watch is engineered for brands seeking a balance between visual impact and scalable manufacturing. Built around a precision automatic movement and housed in a CNC-machined alloy case, it is designed specifically for private label distributors, wholesalers, and fashion watch brands targeting mid-range global markets.

Unlike generic catalogue watches, this model integrates visible mechanical elements, controlled production tolerances, and flexible customization options, making it suitable for both brand differentiation and high-volume supply.

This watch is powered by a self-winding mechanical movement, eliminating the need for batteries while delivering consistent performance across extended use cycles.

Each batch undergoes internal quality control testing, including:

• 72-hour power reserve verification
• Timekeeping deviation measurement (multi-position testing)
• Rotor efficiency and winding response checks

This ensures stable operation within an industry-standard tolerance range, suitable for commercial distribution.

The 40*48mm case format is intentionally developed to meet current global demand for larger, statement-style watches while maintaining wearability across multiple regions.

Key design features include:

• Skeleton caseback for movement visibility
• Brushed and polished surface finishing for contrast
• Structured lugs for compatibility with multiple strap materials

This makes the product particularly suitable for:

• Fashion watch brands
• E-commerce private labels
• Promotional and corporate gift programs

As a direct manufacturer, SHX provides full OEM/ODM support for global clients.

Available customization options include:

• Dial logo printing (multi-color, applied indices optional)
• Caseback engraving or transparent design modification
• Case color plating (PVD, matte, brushed finishes)
• Strap material selection (silicone, leather, nylon, stainless steel)
• Packaging design (retail box, gift packaging, bulk export packaging)

Custom mold development is available for clients requiring exclusive designs.

This model is optimized for efficient mass production and stable quality output.

• MOQ flexibility for new brand testing
• Standard lead time: 7–15 working days
• Consistent batch quality control procedures
• Export-ready compliance (CE / RoHS standards)

Our manufacturing system ensures repeatability across large orders, reducing defect rates and improving delivery reliability.

Unlike generic mechanical watches on the market, this product offers:

• Verified performance data instead of vague claims
• Scalable manufacturing with short lead times
• Strong visual differentiation for brand positioning
• Full OEM flexibility for customization

Q1: Is this a fully automatic mechanical watch?
Yes, it uses a self-winding automatic movement and does not require a battery.

Q2: Can I add my brand logo to the watch?
Yes, we support full OEM customization including dial, caseback, and packaging.

Q3: What is the minimum order quantity?
MOQ depends on customization level; standard models support flexible quantities.

Q4: Is this watch suitable for swimming?
No, it is rated for 3ATM and designed for daily water exposure only.

Q5: How long does production take?
Typical lead time is 7–15 days depending on order size and customization.